The International Conference on Management, Innovation and Finance 2025 (MIF25) offers an in-depth reflection on the critical challenges faced by organizations, regions, and decision-makers in a global context marked by major technological and environmental upheavals. Drawing on the latest developments in research and practice, this event positions itself as a platform for sharing and exchanging ideas about the dynamics of digital and sustainable transformation from a multidisciplinary perspective (Yazami, 2022; Benbrahim et al., 2023). Faced with unprecedented ecological urgency and accelerating digitalization, it is imperative to rethink traditional governance and innovation models to balance economic performance, social responsibility, and environmental preservation (Karroum et al., 2019; Benabid et al., 2021). This first edition of MIF25 will bring together researchers, professionals, and policymakers to explore strategic perspectives for addressing current and future challenges.

Digital Transformation and Sustainability: Interdependent Challenges

Digitalization, a driver of innovation and competitiveness, raises complex sustainability issues. Digital technologies such as artificial intelligence (AI), blockchain, and big data provide significant opportunities to enhance operational efficiency and promote ecological transition, while also posing environmental and social risks requiring proactive management (Cherkaoui et al., 2022). For instance, the rise of intelligent supply chains integrating traceability tools enhances transparency and reduces environmental impacts (Rabouan, 2023; Hajji et al., 2023). The integration of technological solutions in companies, particularly startups and small and medium enterprises (SMEs), demonstrates increased adaptability to crises while supporting a circular economy. This includes resource management practices promoting recycling and reuse, in line with sustainable development goals (Ministry of Energy Transition and Sustainable Development, 2022).

Sustainable Finance and Entrepreneurship: Catalysts for Change

Sustainable finance plays a central role in transforming economic models. Investment strategies based on ESG (Environmental, Social, and Governance) criteria provide solutions for mobilizing capital toward sustainable initiatives while managing climate risks (OECD, 2024). Financial innovations, particularly through FinTech and digital currencies, are redefining funding mechanisms and facilitating resource mobilization for ecological transition (Bank Al-Maghrib, 2023). Additionally, digital entrepreneurship is crucial in creating resilient economic ecosystems. Sustainable business models fueled by technological innovations and new collaborative work methods offer promising prospects for strengthening the adaptability of organizations and regions (Moroccan Digital Innovation Foundation, 2022; World Economic Forum, 2023).

Smart Territories and Digital Governance: Toward Increased Resilience

Territories, whether urban or rural, are at the forefront of economic and climate crises. Smart infrastructures, risk management tools, and citizen participation initiatives are essential levers for enhancing resilience. Smart city approaches, combined with public-private partnerships, enable efficient resource management and the development of green infrastructures (Lahlou et al., 2019; Ait Benhassi et al., 2023). Local governments adopting digital governance practices play a key role in anticipating environmental challenges and implementing innovative strategies to strengthen social cohesion and sustainable development (United Nations, 2024; General Directorate of Local Authorities, 2023).

A Colloquium at the Heart of Action and Reflection

MIF25 aims to be a platform for dialogue between researchers, practitioners, and policymakers to explore innovative and interdisciplinary solutions to global challenges. By combining theoretical reflection and practical case studies, the colloquium will highlight the latest advances in management, innovation, and finance, emphasizing their role in building a more inclusive and sustainable future. The outcomes and recommendations from these discussions will contribute to shaping public policies and managerial practices, consolidating the role of research in addressing contemporary challenges.